(hug)london is a branding agency with a clear goal: to give passionate and ambitious businesses owners a competitive advantage in London’s crowded market

we build brands people love

With over 80 businesses started every hour, yours needs to stand out. (hug) was founded to give passionate and ambitious businesses owners a competitive advantage in today’s crowded market.


We help visionary entrepreneurs turn their business ideas into meaningful brands. We guide growing businesses through a rethink of their identity and we support large organisations in launching new products/services into new markets.

Designed differently.

Thriving businesses understand that getting noticed doesn’t always depend on how great your product or service is. It depends on clarity and communication. We dig deep into the DNA of your business, define who you are and tell the story the world needs to hear.

From business naming to social media marketing, we know how to launch, market and grow successful brands. We work across a variety of industries and have helped large organisations rethink their entire brand identity, as well as enabled local start-ups to hit the ground running. 

We understand launching and leading a brand isn’t easy. We are your strategic brand partners from the beginning — insight paired with tactical implementation. Brains and beauty.

Business focused design.

This is how we differentiate.

Typically, a brand development agency will showcase a portfolio and tell you that they specialise in the ‘creation of identity and visual language across all points of communication’.

Beautiful… but businesses are primarily focused on return on investment (ROI) — and rightly so.

It’s expected that designs look great (we’re designers right?) but how does this help a business reach their business goals and long-term vision?

We focus on function, then form. We are ROI driven. Once we understand where you’re going, we can craft creative solutions to overcome the obstacles in your way. Practical solutions. That also look great (naturally).


The team understood how to position us and make us stand out right from the beginning. They really got under the skin of our core business and successfully communicated that to the outside world.
— E.Bairakurtai, Elysium

Our services


Different by design. We believe good design is crucial to business success. The very essence of your brand will shine through everything we do. We craft design that makes people take action. Find out more >



A strong online presence is no longer optional. No matter who your audience is they are online. We identify the channels that will work for your business and develop a cohesive strategy designed to outperform your competitors. Find out more >



Make impressions don’t buy them. Social media marketing for industry-defining brands. We use our knowledge of the ever-changing platforms our expertise in storytelling and our understanding of human psychology to propel your brand forward on social media. Find out more >



Start with confidence. Successful businesses know that good design and marketing, like a business plan or the right team, are essential to growth. We build brands people love and give your business a competitive advantage. Find out more >


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